Introduction to Cloud360 Solutions Ltd. Marketing and Consulting
Darrell Mott is the Director that runs the day to day Cloud360
SEO business. Darrell started his career in finance working in retail banking, moving on to become a Corporate Events Analyst working for the London Stock Exchange and later as the London representative to the Australian Stock Exchange.
He later moved into the world of media, and formed and successfully developed a Special Projects division for Holland’s largest independent publisher. Darrell graduated to Sales Director before moving into the world of “New Media”. Darrell’s expertise now lies in Digital Media.
After successful stints managing the development of Shell Oil’s original European route planning website, Darrell took on full operational and commercial responsibility for Arsenal Football Club’s website as part of a joint venture with Arsenal FC and ITV (Granada Media).
In this role Darrell was responsible for pioneering streaming video of football matches, live events and ‘micro payments’ for video content.
Darrell left Arsenal.com, and started the Crash Test Munkii Brand, a massive digital convergence project creating an International children’s digital media brand, but leaving a legacy at Arsenal.com which continues to be a hugely successful subscription based, multi-media information and e-commerce focused website.
Cloud360 Solutions was co-founded by Darrell (and Frank Huitenga in Holland) and continues to offer consulting and SEM services to a number of clients. Darrell continues to make money independently from digital marketing channels such as PPC, Article Marketing – via social networking and SEO.